Sakura Runway™Japan 2027
Return to the runway

QUEEN RISING SUN ACADEMY PRESENTS

From first interest
to final walk.

Choose the application path created for you, understand the selection process and enter the production with clarity.

Choose your pathway

Applications are now open

One runway.
Two entry points.

By formal invitation

Invited Participants

For models who have received a direct invitation from an authorized Sakura Runway representative or regional partner.

Open for consideration

Independent Applicants

For emerging and experienced participants worldwide. A social profile or recent photos can introduce you; a professional portfolio is not required.

Essential participant information

A purposeful platform.
A clearly supported journey.

Sakura Runway brings beauty, craftsmanship, and human presence together through an inclusive international production shaped by respect, preparation, and cultural purpose.

Participant Experience

Runway placement, preparation, choreography, rehearsal, credentials, professional hair styling and makeup, and official media.

Official Fee

International models: ¥64,000 JPY

Travel & Stay

Airfare, accommodation, local transportation, meals, and personal travel costs are arranged independently by each participant.

Selection Timeline

Rolling review with selected candidates normally contacted within 10 business days of submission.

Inclusive Eligibility

Emerging and experienced participants are welcome. Professional runway experience and a professional portfolio are not required. We consider individual presence, readiness to prepare, and suitability for the participating collections. Minors require parent or guardian consent and an approved adult chaperone.

Photography & Media

Participants receive 3–5 professionally edited photos. Each designer collection receives a production video segment. Assets are delivered after the necessary editing and review are complete; usage and credits are confirmed during onboarding.

Your Preparation in Japan

Ready for the moment.

Styling & Pictorials

Professional hair styling and makeup are included. Pictorials take place on March 28 and the morning of March 29, according to your assigned schedule. Individual call times and session locations are shared before arrival.

Your participating designer confirms your runway outfit and fitting requirements directly with you before arrival in Japan.

Your Official Media

3–5 professionally edited photos per participant and a production video segment for each designer collection.

Assets are delivered after editing and review are complete. Usage and credits are confirmed during onboarding.

Explore participation →

Official Fees

Your place on the runway.

ParticipationOfficial Fee
International Runway ParticipantRunway production, rehearsal, professional hair styling and makeup, official media, and international coordination.¥64,000 JPY
Japan Resident Runway ParticipantRunway production, rehearsal, professional hair styling and makeup, and official media.¥45,000 JPY
International Chaperone / Accompanying GuestInternational coordination, accompanying-person production support, and showcase admission.¥34,000 JPY
Japan Resident Chaperone / Accompanying GuestAccompanying-person production support and showcase admission.¥15,000 JPY
General Audience Showcase TicketAdmission to the live showcase.¥8,000 JPY
  • International Coordination:Covers pre-event registration, participant documentation, and event preparation (excludes flights, visa fees, and hotel).
  • Accompanying Person Support:Covers venue accreditation, rehearsal access, and official showcase admission.

The official process

Clarity at
every stage.

  1. 01

    Choose your pathway

    Invited participants register through their dedicated form. New candidates submit an independent application for consideration.

  2. 02

    Central review

    Our creative team thoughtfully reviews every story and portfolio, inviting selected candidates for a personal virtual conversation.

  3. 03

    Formal offer

    Selected applicants receive a personal participation offer with complete participation terms.

  4. 04

    Prepare

    After confirmation, the event team coordinates designer fittings, official model pictorials, rehearsal, and final production requirements in writing.

Candidate guidebook

Preparation & transparency

Everything you need to step onto the runway with total confidence.

Explore complete details regarding participant inclusions, official fees, travel responsibilities, selection milestones, model pictorials, rehearsals, and dedicated candidate care.

Candidate FAQ

Clarity before
commitment.

Who may apply?

Sakura Runway welcomes models of diverse backgrounds, identities, nationalities, body types, and levels of experience. Invited participants may register through their dedicated pathway, while independent models worldwide are welcome to apply. Candidates under 18 may participate with written parent or legal-guardian consent, a guardian-signed participation agreement, and an approved adult chaperone present for official activities in Japan.

Do I need prior runway experience or agency representation to apply?

No. Sakura Runway celebrates diversity and authentic passion for fashion and culture. We welcome both seasoned models and emerging talent. Our production team provides complete choreography guidance, fittings, and rehearsal support so you can step onto the stage with total confidence.

What is included in the participant experience?

Selected participants receive runway preparation, professional hair styling and makeup, backstage coordination, and 3–5 professionally edited photos. Each designer collection receives a production video segment. Your participating designer confirms your runway outfit and fitting requirements directly with you before arrival in Japan.

Where can I review complete event logistics, travel responsibilities, and guidelines?

Open the above to view our transparent program breakdown, independent travel responsibilities, venue details, and participant care guidelines.

Correspondence & Submissions

A Considered Introduction.

Introduce your work, your house, or a proposed collaboration. Submissions are reviewed with care and directed to the appropriate team.

Queen Rising Sun Academy Executive Office · office@sakurarunway.com

Inquiries are processed by the Queen Rising Sun Academy Executive Office.